Proxima vs GoAudience

Choose GoAudience to find more of your ideal customers and optimize conversions

Proxima stops at audience targeting. GoAudience combines audience building, visitor identification, and conversion optimization to bring you high-intent traffic and optimize conversions based on their behavior.

Target using purchase data from +220M consumers

Starts at $250/month

Identify visitors and optimize their conversion paths

Proxima vs GoAudience

GoAudience is the complete growth engine for e-commerce

Custom audiences

Create custom audience segments based on data

Data intelligence

Analyze behavior and predict traffic performance

Visitor identification

Unmask anonymous visitors for 1-on-1 engagement

Conversion optimization

Automatically improve conversion paths

Proxima vs GoAudience
Built for
Time to value
First-party data requirement
Commissions
Eric Elkins
Eric Elkins
CEO and chief strategist, WideFoc.us
5 star review
“Having access to the consumer data of more than 200 million Americans allows us to create new custom audiences based on actual purchasing behaviors.”
60
%
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2.3
x
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843
%
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Proxima vs GoAudience

disadvantages

5 ways Proxima is built that can impact your sales

  • Limited data: Proxima relies on your past sales data, which can be outdated or insufficient.
  • Confirmation bias: Proxima only analyzes successful conversions, ignoring valuable insights from non-converting users.
  • Wasted ad spend: Without knowing who actually buys products like yours, you risk burning through your budget targeting the wrong people.
  • No visitor identification: Proxima can’t tell you who's on your site, limiting your retargeting and cart abandonment campaigns.
  • No conversion optimization: Proxima lacks the ability to direct new visitors to the right pages that will maximize conversions.
Proxima vs GoAudience

GoAudience is the Proxima alternative to find, identify, and convert your ideal customers

Audiences backed with real purchase data

Access audience segments based on actual purchase behavior from +220 million US consumers.

Website visitor identification

Identify 30-40% of your anonymous visitors and gain actionable insights about them.

On-the-fly conversion optimization

Automatically route visitors to their optimal conversion paths, based on their behaviors and attributes.

Eric Elkins
Eric Elkins
CEO and chief strategist, WideFoc.us
5 star review
“Having access to the consumer data of more than 200 million Americans allows us to create new custom audiences based on actual purchasing behaviors.”
60
%
placeholder text
2.3
x
placeholder text
843
%
placeholder text
Proxima vs GoAudience

Pricing comparison

Most ad platforms rely on broad interest-based targeting, which leads to low engagement and high ad costs. Smart Audience Search eliminates the guesswork by using real data to find people who are actually interested in buying.

Starting Price
Commissions
  • $1,000/mo
  • 10% of total media spend against their audiences
  • $250/mo
  • 0% We’ll never charge you a fee based on your ad spend

AUDIENCE RADAR

Build instant audiences based on real behavior

Enter your website and get instant audience recommendations based on purchase behavior.

Proxima offers limited AI buckets (like "high LTV" or "category champions)

GoAudience gives you control to build audiences based on individual data values that matter to your business

DATA SOURCES

Launch immediately — no first-party data required

Proxima requires historical data from your Shopify store to make predictions.

GoAudience builds effective custom audiences from day one, even for new brands or product lines with zero customer history.

DATA QUALITY

Optimize with 3x more consumer insights

Proxima claims a data pool of 80M US e-comm shoppers

GoAudience gives you access to +220 million US consumer profiles, covering purchase behavior, search intent, engagement metrics and more.

REAL-TIME VISITOR SCORING

Optimize conversions for net new visitors

Analyze different traffic sources and test conversion angles based on their signals.

Proxima doesn’t identify data from new visitors.

GoAudience maximizes conversion opportunities by understanding your new visitors, before waiting for conversions to happen.

SMART PATH OPTIMIZATION

Guide more visitors towards conversions

Direct different visitor segments to customized paths that maximize conversions.

Proxima doesn’t optimize on-site conversions.

GoAudience identifies high-value visitors based on their attributes, and automatically routes them to the optimal landing page or offer.

COmING SOON

Performance-optimized 
AI agent

Ask our AI agent how to optimize your traffic quality, campaign performance, or conversion opportunities, and receive immediate insights and suggested actions.

Eric Elkins
Dave O’Rourke
Chief Strategy Officer Socialistics
5 star review
‘’GoAudience feels like a time machine to the golden days of Facebook targeting à la 2016—but with a modern twist. It’s an outstanding tool that unlocks incredible value for our agency and amplifies the impact of our work for clients.”
57
%
Decrease in CPA
50
days
Time frame for Achieving Results
success stories

Real results from brands like yours

New brand? New product line? 

GoAudience doesn’t require first-party data to work. Launch successful campaigns even if you haven’t started selling yet.