Choose the right plan for you

Change or cancel your plan at any time.

Whats included
Audience targeting
Traffic scoring
Smart segments
Personal email
Including full demographics
Personas
Transfer credits between workspaces
Premium integrations
Zapier, Make
Custom domain + branding
Annual plan only
Pro
Best for small
DTC brands
5 audience lists / month
*$50 per extra list
1,000 identities /month
+1K = $100
Growth
Best for growing
teams & agencies
15 audience lists / month
*$50 per extra list
10,000 identities /month
+1K = $100
Scale
MOST POPULAR
Best for brands pushing reach and revenue
at scale
$2,499/mo
50 audience lists / month
*$50 per extra list
75,000 identities /month
+1K = $100
Unlimited
Best for enterprise growth without limits
$4,999/mo
Unlimited audience lists
Unlimited identities
Whats included
Audience targeting
Traffic scoring
Smart Segments
Personal email
Including full demographics
Personas
Transfer credits between workspaces
Premium integrations
Zapier, Make
Custom domain + branding
Annual plan only
Pro
Best for small
DTC brands
$210/mo
Billed annually
60 audience lists / year
*$50 per extra list
12,000 identities /year
+1K = $100
Growth
Best for growing
teams & agencies
$424/mo
Billed annually
180 audience lists / year
*$50 per extra list
120,000 identities /year
+1K = $100
Scale
MOST POPULAR
Best for brands pushing reach and revenue
at scale
$2,082/mo
Billed annually
600 audience lists / year
*$50 per extra list
900,000 identities /year
+1K = $100
Unlimited
Best for enterprise growth without limits
$4,165/mo
Billed annually
Unlimited audience lists
Unlimited identities
Whats included
Customers
Extra credits
Refresh Rate
Perfect for
Starter
For early-stage brands beginning to personalize their customer journey.
1,000 customers/ month
$0.10 each
You can set the amount based on your needs
Monthly
Perfect for Shopify brands starting to personalize flows
Boost
SAVE 30%
For fast-growing brands that need fresher personas and more monthly volume.
3,500 customers/ month
$0.07 each
You can set the amount based on your needs
Every 2 weeks
Faster persona updates as customer behavior shifts
Plus
SAVE 50%
For high-volume brands that want the most accurate, always-up-to-date personas.
$699/mo
10,000 audience lists / month
$0.05 each
You can set the amount based on your needs
Weekly
Access to advanced intelligence & deeper persona insights
Whats included
Customers
Extra Credits
Refresh Rate
Perfect for
Starter
For early-stage brands beginning to personalize their customer journey.
$899/year
12,000 personas credits/ year
$0.10 each
You can set the amount based on your needs
Monthly
Perfect for Shopify brands starting to personalize flows
Boost
MOST POPULAR
For fast-growing brands that need fresher personas and more monthly volume.
$2499/year
42,000 personas credits/ year
$0.07 each
You can set the amount based on your needs
Every 2 weeks
Faster persona updates as customer behaviorshifts
Plus
Ideal for 1500+ new customers per month
$6999/year
120,000 persona credits/year
$0.05 each
You can set the amount based on your needs
Weekly
Access to advanced intelligence & deeper persona insights
Join 100+ e-commerce brands and agencies using GoAudience to grow
frequently asked questions

What you need to know about GoAudience

What is a Profile Credit?
+

A Profile Credit is used **one time** to enrich a customer or subscriber and match them to a Persona. Once enriched, they never use credits again — all refreshes are free.

Do I ever pay again for the same profile?
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A profile only consumes a credit once — even if we refresh Personas weekly, bi-weekly, or monthly, there is no additional credit cost.

What counts as a “profile”?
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Any customer from Shopify or subscriber from Klaviyo/Omnisend that we enrich and assign a Persona to.

How many Profile Credits do I need each month?
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Most brands simply add: **New Shopify customers + new email subscribers per month.** Use the calculator above for a personalized recommendation.

What happens if I run out of credits?
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Your Persona refreshes continue normally. New customers/subscribers will pause enrichment until you upgrade or purchase extra credits.

Do my unused credits roll over?
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**Only when upgrading.** - **Monthly renewal:** Unused credits do *not* roll over - **Cancellation:** Remaining credits reset to zero - **Upgrade:** Any unused credits roll into your new plan automatically This keeps your usage aligned with your active growth stage.

Do Personas update automatically?
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Yes. Every plan includes automatic Persona refreshes (monthly, bi-weekly, or weekly). Refreshes never consume credits.

Do I need to connect Klaviyo or Omnisend?
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It’s optional — but recommended. Connecting your ESP lets GoAudience automatically match every new subscriber to their Persona.

Can I switch or upgrade plans anytime?
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Yes. Upgrades take effect immediately, and **your remaining credits roll over** to the upgraded plan.

What if I have multiple Shopify stores?
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Each store has its own workspace and subscription, ensuring Personas stay accurate to each store’s customer base.

What happens if I cancel?
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Your workspace pauses and **unused credits reset to zero**. You can resume anytime by selecting a plan.

Can I export or sync my Personas?
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Yes — you can export Personas as PDF or sync them directly to Klaviyo/Omnisend.

How fast are Personas generated?
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Typically under 24 hrs after the initial Shopify import completes.

Can I try before paying?
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Yes. You can: - Scan your entire customer base - Get your Persona count - See 1 full Persona - Preview the rest (blurred) You only pay when unlocking all Personas + ESP sync.

What is your cancellation policy?
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We understand that things change. You can cancel your plan at any time and retain your credits till the end of the billing cycle.

Can I change my plan later?
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Yes, completely legal and compliant with CCPA. All data is hashed. We never receive, store, or share personally identifiable information. We're simply connecting purchase patterns to Meta and Tiktok ads, similar to enterprise targeting but made accessible for smaller brands.

Is there a free tier available?
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We partner with 120+ data providers who have proper agreements with financial institutions. All data is grouped into segments like 'these consumers bought eco-friendly products recently.' We never reveal individuals' personal details.

How is this better than using a lookalike audience in Meta?
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Lookalikes require a large seed audience many growing brands don't have. They also rely on Meta's algorithm, which has weakened due to iOS privacy changes. Our audiences use purchase data from outside Meta's ecosystem, capturing intent signals that Meta simply doesn't have access to.

This sounds too good to be true. Why isn't everyone using it?
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Until now, this targeting was only available to brands with $500K+ contracts and technical teams. We've made the same enterprise capability affordable and simple for SMBs. The technology is proven—we've just removed the barriers for smaller brands."

Start converting more of the right buyers today

The guesswork ends here. Find high-intent audiences, understand their value, and take personalized actions that drive more conversions. Start in under 2 minutes.